How to Sell CBD on Shopify? Step by Step Guide
Expand Your Cannabis Brand by Selling CBD on Shopify
How to Set Up a Shopify CBD Store Step by Step?
- When you click the Shopify link above, you will be redirected to a Shopify login screen that looks like this:
Once you have completed all the questions, you will be brought to your CBD Shopify dashboard.
This CBD attestation form is only for Shopify owners in the United States of America. You must be signed in to your CBD Shopify account as the store owner to view this CBD attestation form in Shopify. Suppose you are not the store owner of your CBD Shopify account. In that case, the link above will automatically redirect you to the CBD Shopify admin page.
Here is an example of the CBD attestation form you must complete to start selling CBD on Shopify.
How to Set Up a Shopify CBD Merchant Account?
Shopify Payments is not available for selling hemp or CBD at this time. Although Shopify has partnerships with many third-party CBD payment gateways integrated with Shopify, which support the sale of hemp and hemp-derived CBD products.
Remember that third-party CBD payment gateways have policies, so you should contact the third-party CBD payment gateway of your choosing to confirm that your CBD business is eligible for their CBD policies. They take into account many factors when vetting your business for approval for selling and rates, such as:
- Product type or types that you are selling.
- Age of the business.
- Transaction history.
- Level of volume.
- Product mix.
- Much more.
Shopify does not guarantee approval for your business with these third-party payment gateways for your products. If you are not approved, you could use another third-party payment gateway for your products. You will have to manually integrate your third-party payment gateway for your products if they are not on the following list:
Can You Use Shopify CBD Payment Processors to Sell CBD?
Examples of Successful Shopify CBD Stores
Cannuka is Selling CBD
Sabaidee Has CBD Oil For Sale
Learn How to Sell Hemp from Rebotanicals
How to Sell CBD Products Online Using Shopify?
Now that your CBD store is set up on Shopify for your products. You may wonder how you will drive sales for your products to your store and grow your CBD brand. Unfortunately, most advertising and marketing tactics online for CBD are banned or strictly prohibited. The following platforms ban or have strict guidelines for paid advertising of CBD on their platforms:
Organic search is one of the only advertising and marketing channels that are not banned or restricted for cannabis products. On search engines like Google and Bing, there are paid search results that make up 6% of all clicks, which look like this:
On the other hand, the only way to generate revenue and exposure from the organic search results for your cannabis products is to earn placement in the organic search results. The only way to earn placement in the organic search results is by using Search Engine Optimization (SEO). Over time your return on investment increases exponentially, your cost of acquiring a customer goes way down, and your profit margin increases.
The only downside to SEO and organic search is that it takes time to generate revenue and traffic. For this reason, only invest in SEO if you already have another revenue stream that allows for long-term investment into SEO.
Here is a visual comparison of SEO versus Paid Advertising: